K-pop group New Jeans' company is criticized for controversial concept

The CEO of the company behind the K-pop group New Jeans, Min Hee Jin has come under fire for giving the group a controversial concept. She has previously come under fire for her choice of lyrics and

Carefree, laid-back and natural': how K-pop group NewJeans ditched convention and focused on the music to become Spotify, Billboard chart phenomenon

NewJeans' 'Cookie' song slammed for sexualising teen members of the K-pop group

T.O.P's Controversial Casting in Squid Game Season 2 Sparks Backlash and Speculation - NAKD SEOUL

Netizens Criticize ADOR's CEO Min Hee Jin For The Controversial Concept For NewJeans' Comeback - Koreaboo

K-Pop boy group facing immense criticism from netizens for their 'Japanese' comeback concept

Kara (South Korean group) - Wikipedia

K-pop group New Jeans' agency called out for controversial concept

Netizens Criticize ADOR's CEO Min Hee Jin For The Controversial Concept For NewJeans' Comeback - Koreaboo

Some within HYBE thought NewJeans' concept was plain and lacked public appeal, says ADOR label CEO

Netizens Raise Concerns Over NewJeans' CEO Min Heejin's Past Management Of Underaged Idols - Koreaboo

Is the controversy surrounding the new K-pop group NewJeans justified? - Quora