Why is Taylor Swift so popular?

The pop star is currently the most listened-to artist on the planet thanks to her legion of devoted superfans. But what’s behind her mass appeal?

Why Taylor Swift's Eras Tour only features one 'Speak Now' song - AS USA

Opinion: Why Is Taylor Swift So Popular? – The Port Press

Why Is Taylor Swift so Popular and Successful?

Pop Is Not A Dirty Word: Taylor Swift finally got political. What took her so long?

Taylor Swift Can't Dance, and Her Fans Can't Either: New York Times

Decoding Taylor Swift's Popularity Through Her Albums — Eightify

Taylor Swift's row with Big Machine is about so much more than the music, The Independent

Commentary: How did Taylor Swift get so popular? She never goes out of style - CNA

Taylor Swift: What makes the singer so popular?